Since Independence, India has made a significant progress by improving its literacy rate. Did you know Indian education system is considered to be one of the largest in the world, Over 70 million students have been enrolled in in less than two decades. Communication plays a very important role in the education system, for example, SMS is considered to be a go-to choice of every educational institution due to its ability to deliver instantly, high open and response rate, flexible messaging options and reliability.
In today’s fast paced world, our lives are completely dependent on our smartphones. For any educational institution, SMS can be a great way to build relationships with students, parents, and members of staff. It is greatly beneficial especially in times of the need to notify all the parents in times of unexpected events like extreme climates, natural calamities or unseen events like bandh or riots in the city. This communication certainly helps parents to relieve their anxiety especially those with younger children.
There are a number of ways through which an educational institution can benefit by using SMS Marketing, let’s take a look at few:
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